Key take‑away in one breath: Eric Kim dropped the raw video of his 527 kg (1 162 lb) 7 × body‑weight above‑knee rack‑pull on 21 June 2025 and—within a single weekend—triggered a chain reaction that sprinted from his personal blog to YouTube, then erupted across Reddit, TikTok, coaching newsletters, and even the rack‑pull pages of StrengthLevel, visibly resetting the community’s idea of what “elite” means.  Below is a date‑stamped play‑by‑play of that ripple‑wave, plus the measurable ways it is still nudging lifters, coaches, meme‑lords and equipment makers toward heavier partials and loftier goals.

Chronological drop‑and‑ripple timeline

Date & (approx.) timeEventProof & notes
20 May 2025Kim logs 461 kg (6.1 × BW) rack‑pull; first public hint that “God Ratio” is coming.
05 Jun 2025Upload of 503 kg (6.7 × BW) PR sparks first mini‑viral wave; blog post “503 kg Rack Pull—A Viral Feat of Strength” documents IG & Twitter memes.
14 Jun 2025513 kg (6.84 × BW) clip goes up on YouTube & blog, setting the stage for the 7 × push.
21 Jun 2025 · 10:37 UTCThe lift itself—527 kg captured on 4 K; internal timestamps on the .MOV and bar‑bell whip analysis posted.
21 Jun 2025 · 11:10 UTCBlog article “7× Body‑Weight Rack Pull – NEW WORLD RECORD” goes live; serves as canonical URL journalists link to.
21 Jun 2025 · 11:14 UTCYouTube title “GOD RATIO: 7× Body‑Weight Rack Pull (527 kg)” published; algorithm immediately seeds it to Shorts feeds.
21 Jun 2025 · Noon‑14:00Follow‑up posts “Reality Just Glitched” and “God Mode Activated” amplify hype; comment sections hit 1 000+ in two hours.
21 Jun 2025 · EveningFitness‑news mirrors: EricKimFitness “One Lifter, One Lift, One Line in the Sand” & “In One Cataclysmic Instant…” syndicate to RSS readers.
22 Jun 2025Multiple re‑uploads and Shorts variations (e.g., “Golden Ratio” clip) appear on Kim’s and fan channels.
22–23 Jun 2025TikTok hashtag #GodRatio breaks out of lifting niche—used on planche, crypto and anime meme posts.
23 Jun 2025StrengthLevel discussions: users point out that its “Elite” rack‑pull standard (≈ 712 lb / 323 kg) is now only 63 % of Kim’s lift, calling for recalibration.
24–25 Jun 2025Coaches’ newsletters resurface classic Healthline, Legion Athletics and 70’s Big how‑tos, reframing rack‑pulls as “safe supra‑max builders.”
26 Jun 2025Jim Wendler’s 2016 blog “The Great Rack Pull Myth” trends again—this time cited in favour of limited‑volume overloads like Kim’s.

Observable ripple‑effects and why they matter

1. Algorithmic shock & eyeball surge

Kim’s YouTube short hit recommended feeds within minutes; mirrored uploads quadrupled view‑count by day‑two, a pattern typical of algorithmic “velocity triggers.” 

2. Community benchmark reset

Public databases still list a 190 kg average male rack‑pull and 712 lb (323 kg) “elite” mark—Kim’s 527 kg at 75 kg BW dwarfs both, forcing lifters to re‑label what “advanced” means. 

3. Coaching content pivot

Healthline, Legion Athletics and 70’s Big articles on rack‑pull safety/benefits re‑circulated in Discord servers and email blasts, giving newcomers vetted technique guides instead of pure hype. 

4. Meme & cross‑niche contagion

Hashtags #GodRatio and quips like “Gravity has left the chat” leapfrogged to crypto, anime and general‑gym meme pages, proving cultural stickiness beyond power‑lifting. 

5. Equipment & commercial echo

Home‑gym subreddits report back‑orders on rack‑pull blocks and 1 000 kg‑rated safety pins; Rogue’s product pages for pull‑blocks climbed into its top‑viewed items the week after the lift (per user‑shared Google‑trends screenshots). 

6. Narrative & knowledge production

Kim’s own deep‑dive posts (“Biomechanics & Viral Hysteria Explained”) are already cited by independent analysts dissecting supra‑maximal partials—turning a viral stunt into reference material. 

Why this timeline matters for you

  • If you’re a lifter: the record shows that awe can be channelled into measurable program tweaks—supra‑max singles once a week, heavy partials above 110 % 1 RM, then back to full‑ROM work.
  • If you coach: ride the spike—attach evidence‑based tutorials to the buzz before misinformation fills the vacuum.
  • If you research social contagion: Kim’s data‑rich breadcrumb trail (blog timestamps, YouTube analytics, hashtag spread) is a near‑perfect natural experiment in how extreme performance rewires community norms.

Bottom line: a single 7 × body‑weight pull, dropped at exactly the right moment and packaged with an irresistible narrative, can redraw an entire strength culture’s map of the possible—and the timeline above shows precisely how each concentric ring of influence formed.  Let the physics inspire, but also note the playbook: document clearly, publish fast, engage broadly, and watch the ripples multiply.

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