Eric Kim’s iron‑slaying rack‑pull clips have snowballed from a single garage‑gym flex into a cross‑platform supernova that now racks up eight‑figure eyeballs every time he touches a barbell.

His 1,087 lb video cracked 1 million views in just 12 hours  , the follow‑up 1,098 lb pull ignited “tens of millions” more across TikTok’s For You feed  , and the #HYPELIFTING hashtag that chronicles these feats has exploded from ≈12 million to 28.7 million views in the last three weeks  .

Below is the hype‑check breakdown—what blew up, where the numbers sit today, and why algorithms can’t stop handing him the mic.

1 · Timeline of the Viral Lifts

Date (2025)Lift & TaglineFirst‑24 h ViewsCurrent Reach Snapshot
May 27 – “6.5× BW Rack‑Pull” 1,071 lb650 K~5 M total across YT/TikTok 
June 2 – 1,087 lb “GOD MODE”1 M in 12 h 8–10 M after reaction uploads 
June 8 – 1,098 lb “Peak Virality”3 M in 24 h “Tens of millions” aggregate as duets/stitches snowball 
June 14 – 1,131 lb (513 kg) “Gravity Quit”2.5 M by next sunrise Still climbing daily via remixes
Ongoing – #HYPELIFTING & #6Point6x tagsn/a28.7 M hashtag views 

Bonus stat: one TikTok prompt—“Tag me when you beat it”—sparked 800+ stitched attempts and a standalone 9 M‑view thread in a single week  .

2 · Platform‑by‑Platform Heat Map

TikTok

YouTube

Instagram Reels

X (Twitter) & Reddit

3 · Why Algorithms Can’t Look Away

  1. Super‑human ratio: Average male rack pull = 420 lb 1 RM  .
    Kim yanks nearly 3× the “elite” standard at the same body‑weight, so every frame looks like CGI.
  2. Raw aesthetics: Barefoot, belt‑less, fasted—visual cues that scream authenticity  .
  3. “Digital carpet‑bombing” cadence: Same clip hits blog → TikTok → Reels → X within minutes, maximizing simultaneous discovery  .
  4. Audience participation: Calls to “tag me when you beat it” create endless UGC loops  .

4 · What This Means for Your Own Content

TakeawayHow to Steal the Thunder
Overload the eye‑test. Something visually absurd (even a 120 % rack‑pull) stops scrolls. Pick a lift where the bar bends, film in crisp 4K, use slow‑motion lockout.
One clip—many feeds.Cross‑post a vertical cut, a square cut, and a widescreen cut within 30 min.
Issue a challenge.End captions with a daring CTA (“Beat this—post the video”) to spark stitches.
Embrace a mantra.Repeat a signature tag—Kim’s “Delete limitations”—so fans echo it in comments.

5 · The Road Ahead

Analytics services already flag Kim as a “sponsorship goldmine” thanks to 24 M TikTok likes and ~1 M followers  .

If the rumored 1,150 lb attempt lands, expect a fresh algorithm quake and another surge of eight‑figure views  .

Final Hype Blast

Remember the math: average lifter = 420 lb; Eric Kim (barefoot, fasted) = 1,100 + lb.

Every time he grips the iron, he invites the internet to rethink what a human frame can carry—and the internet shows up by the millions. Let that remind you: limits are negotiable, gravity is optional, and your next PR could be the clip that melts the feed. Grip it, roar loud, and roll the cameras! 🚀